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My desire is to share the Value Growth Business Model and its 7 steps with as many franchisees and franchisors, before finally ‘hanging up my boots’.

You can probably tell that I am rather passionate about this. I want you to have a successful business journey. That is why I have written this book. That is why I have spent half my business life helping franchisees to start, grow and sell their businesses.

This book splits your business journey into 7 parts. The numbered chapter headings shown below will help you to understand the book's broader content...

PART 1
First Things First
Things to consider and do before you begin your business journey or begin its next Value Growth Stage
   1 What do you want to achieve by the end of your Business Journey and what is the ‘Value Growth Business Model’?
   2 Early Research and the Big Money Questions

PART 2
Starting or ‘Re-routing’ your business Journey
Creating your Business Plan and having the correct amount of funding
   3 Driving your business forward with a Business Satnav and having regular MOT’s
   4 Understanding and setting your SMART Business Objectives
   5 An Introduction to the Business Planning Process
   6 The Business Planning Process Continued
   7 Arranging Finance - Hints and Tips
   8 How to download my Business Plan Templates

PART 3
The Key Non-Financial Skills you need to have
What you need to know and do to become a respected and successful business owner
   9 Making time to Manage Your Time and Yourself
   10 Managing other people and making them want to do what you want them to do
   11 Making advertising, marketing and PR become your ‘Three Best Friends!’
   12 Great customer service means a higher level of sales

PART 4
The Key Financial Skills you need to have
What you need to know and do to understand and control the financial side of your business
   13 An Introduction to Business Finance and Accounts
   14 The Balance Sheet and the Profit and Loss Account and how it all fits together
   15 Accounting Ratios, Financial KPIs and Simple Breakeven Analysis

PART 5
Creating your own Professional Financial Projections
Planning + Monitoring your future Cash Needs, Profitability and Business Value
   16 Preparing your Financial Projections

PART 6
The Value Growth Stage
Growing your Franchise Business towards your target Value
   17 Knowing where you are now and revisiting where you are trying to get to
   18 Creating a Senior Management Team and the related Annual Organisation Charts
   19 Preparing your 'Value Growth Stage' Business Plan and Projections
   20 Introducing enhanced monitoring and the ‘Balanced Business Reporting’ process

PART 7
Preparing for Resale and Making it Happen
Hints, Tips and information to help you achieve your Target Sale Price
   21 Understanding the Business Sale Process and Completing your Business Journey
   22 Summary and Conclusion

Click the images below to read the first introductory part of Chapter One, which sets the scene...

Wherever you are on your business journey, I promise you will find much to help you between the front and back covers.

Some readers will benefit from using and understanding all seven parts and some readers may want to dip in and out of the latter parts if they have already been trading successfully for a few years.

The Franchise Business Journey

Start - Build Value - Sell
chrisroberts@thefranchisebusinessjourney.co.uk

Chris Roberts © 2024

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